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CFJNS Partners with Trace to Offer Game Film

By Administration, 03/16/21, 11:45PM EDT

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EVANSTON, IL + AUSTIN, TX (MARCH 15, 2021) – Chicago Fire Juniors North Shore (CFJ North Shore) and Trace Soccer have partnered to provide Elite Trials to CFJ North Shore teams. These teams will be able to automatically film unlimited matches and game-like practices, create shareable recruiting profiles with Trace iD, and receive personalized continuing education from Trace’s on-staff experts.

“It is impressive how the technology automatically gives users player-specific GPS data and personalized tactical playlists after each game. – Ryan French, Executive Director, Chicago Fire Juniors North Shore

“The modern recruitment process requires video, and we are excited to be working with Trace as they will provide our players and coaching staff an easy-to-use video solution,” says Ryan French, Executive Director. “It is impressive how the technology automatically gives users player-specific GPS data and personalized tactical playlists after each game. We see Trace as an opportunity to support player recruitment, player education, coach education, and club marketing by using our own weekly game video featuring our players, our teams, and our coaches.”

CFJ North Shore aims to foster a culture of excellence both on and off the field of play and to create an environment that develops players from grassroots through to college, MLS, and National Teams. Recruiting features like Trace iD will be able to help CFJNS achieve this vision. With personalized Moment playlists created for each player after every game, players will have the ability to incorporate their best Moments, or highlights, into their own college recruitment profiles.

Data shows the future of video is short-form, personalized moments that players, coaches, and parents can easily watch and share. Through partnering with Trace, CFJ North Shore will be able to provide its players and coaches with more than just raw, full-game film. With the average Trace game receiving over 1,600 Moment views, coaches, players, and parents engage with Trace 5.5x more than with traditional full game footage.

“Trace was built for the future of youth soccer, and the future is short-form, personalized video.” – David Lokshin, CEO and Founder of Trace

“Trace was built for the future of youth soccer, and the future is short-form, personalized video,” says David Lokshin, CEO and Founder of Trace. “With Trace, CFJ North Shore players will have the ability to share their personalized recruiting profiles with college coaches, post their favorite Moments on social platforms, and even email their latest goal to their grandparents, all through the platform. There just isn’t another option out there right now that provides the same value Trace does.”

Chicago Fire Juniors North Shore is trialing Trace for 30 Days.


CFJ North Shore teams using Trace

30 days starting April 23rd

  • 2002/03 Boys Premier
  • 2004 Boys Premier

30 days starting June 12th

  • 2005 Girls 
  • 2004-02 Girls